21 Business Intelligence
What You Don't Measure Will Cost You: The Analytics Gap Draining American Business
Roughly six in ten U.S. companies fall short of their annual growth targets — and a growing body of evidence points to a common culprit: underutilized data. From mid-market manufacturers to fast-scaling startups, the organizations that rely on intuition over insight are paying a steep, often invisible price. This investigation examines the structural and psychological forces behind the analytics gap and charts a course for leaders ready to close it.